Saudi Arabia’s Minister of Investment Fahd Al Saif inaugurated Lenovo’s regional headquarters for the Middle East, Turkey and Africa in Riyadh on April 12, according to the Saudi Press Agency.
The inauguration marked a remarkable milestone in the Kingdom’s push to reinforce its position as a leading hub for global business
Al Saif said that the move stands as a testament to the success of the Regional Headquarters (RHQ) Program in drawing multinational companies and enabling them to broaden their operations in the Kingdom.
The move also mirrors the growing range of investment opportunities in Saudi Arabia and across the wider Middle East.
Interestingly, Lenovo will leverage the new hub to build an integrated presence in the Saudi market as well as local partners, supporting regional expansion and meeting global demand through a business ecosystem that brings together decision-making and logistics within a conducive investment environment.
The company’s investments include research and development programs, skills initiatives, alongside the establishment of a manufacturing platform with an annual capacity of approximately 8 million units.
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