The Saudi Media Academy, affiliated with the Ministry of Media, officially signed a strategic partnership agreement with “Zanjabeel Creativity for Digital Marketing.”
Consequently, this deal will heavily support creative production aligned with the Academy’s core programs. Furthermore, it aims to strengthen vital partnerships with the private sector. The signing event took place at the Ministry of Media headquarters in Riyadh.
The ceremony was attended by Dr. Abdullah bin Ahmed Al-Maghlouth. He serves as the Deputy Minister of Media. Additionally, he is the Chairman of the Board of Directors of the Saudi Media Academy.
Moreover, the agreement was formally signed by two key executives. Eng. Mishal bin Ahmed Al-Tuwaijri, CEO of the Saudi Media Academy, signed on behalf of the institution. Meanwhile, Mr. Talal Al-Jabri, CEO of Zanjabeel, signed for his company.
Boosting Creative Outputs
Under this new agreement, Zanjabeel will serve as a dedicated media partner. It will directly support a number of initiatives for the Saudi Media Academy. Specifically, the company will develop and implement a wide range of high-quality creative outputs.
Furthermore, the agreement will take effect very soon. It officially begins with the second edition of the “Media Leaders Path.” This highly anticipated program is scheduled to launch in early September. Consequently, it will feature participation from prominent leaders in both the government and private sectors.
Additionally, the program includes two prestigious training modules. The first module will be hosted at the London Business School in the United Kingdom. Meanwhile, the second module will take place at INSEAD in France.
Strengthening the Media Ecosystem
Ultimately, this agreement builds upon the Saudi Media Academy’s ongoing efforts. The institution is constantly working to develop its educational programs and initiatives.
Moreover, it actively seeks to strengthen its collaborative partnerships with the private sector. As a result, this strategic alliance will significantly contribute to the continuous development of Saudi media and its creative outputs.
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