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Guinness World Records Recognizes Jeddah Season’s Logo as Heaviest Gold Shield

The Jeddah Season’s logo has set a new Guinness World Record as the world’s heaviest gold shield, according to the Saudi Press Agency (SPA).

The Saudi-made Jeddah Season’s shield weighs 8.769 kilograms, in a remarkable testament to the exceptional Saudi skill and innovation. It is currently on display at the Jeddah Gold Expo, taking place in the Jeddah Superdome.

The new Guinness achievement expands Jeddah Season’s global presence through its high-quality innovative experiences, and events that offer a seamless combination of art, cultural identity and economic significance.

Furthermore, this milestone draws a large number of crowds to Jeddah, including art enthusiasts as well as gold and jewelry stakeholders.

Under the theme “Luxury that Speaks for Itself,” the Jeddah Gold Expo runs from January 8-12, 2026, bringing together top gold and jewelry traders, manufacturers, designers, and local and international brands under one roof.

Moreover, the Gold Expo displays a distinctive collection of the latest designs, trends, and innovations in the gold industry, creating a platform for exchanging expertise and exploring investment opportunities among industry experts and stakeholders.

Featuring over 130 exhibitors and four major Saudi factories, the Expo takes visitors on an impressive journey through distinctive and exclusive pieces, immersing them in a captivating blend of luxury, authenticity and shopping.

The Gold Expo takes part under Jeddah Season, fostering its efforts to deliver a diversified range of experiences and activities that strengthen entertainment, cultural, and economic diversity and support the objectives of Saudi Vision 2030.

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