Haifa Wehbe Takes Over Times Square with Spotify Spotlight

Lebanese singer and actress Haifa Wehbe, who was named Spotify’s global EQUAL ambassador for July, appeared on Spotify’s iconic Times Square billboard in New York City, marking the latest international recognition for one of the Arab world’s most enduring pop stars.

Wehbe was also the face of Spotify’s EQUAL Arabia program for July, underscoring her influence as an Arab pop icon whose reach continues to extend across the region and beyond.

Launched globally in 2021, Spotify’s EQUAL program is designed to amplify and empower women artists around the world. Through EQUAL Arabia, the initiative highlights the talent, creativity and cultural impact of women artists across the Arab world, connecting their music with audiences regionally and globally.

Across a career spanning more than two decades, Wehbe has built a profile that bridges music, television, film and fashion. She has fronted international campaigns and starred in Arab television series and box-office films, while also earning recognition from People magazine and other international and regional outlets as one of the world’s most beautiful women, further cementing her status as a cultural and fashion icon.

Badi Eish,  Habibi Ana Songs

She has released a string of hit albums, including “Badi Eish” and “Habibi Ana,” helping establish her as one of the Arab world’s most recognizable pop stars. Moreover, her music has surpassed 150 million streams on Spotify, reflecting her lasting popularity and influence.

“Being the global ambassador for Spotify Equal means a great deal to me,” Wehbe said in a statement. “The program aligns closely with my belief in empowering women to rise beyond the limitations placed around them and claim their space on the stages of the world, fully owning their identities, careers, art and stories. It celebrates the legacies of women from around the world, and I’m honored to have mine celebrated through this program as well.”

Sarah Zaki, Spotify’s artist and label partnerships manager for Egypt, said: “Haifa has spent over two decades shaping Arab pop culture through her music, artistry and fearless self-expression. Additionally, she has helped create space for women in Arab music to be seen and heard on their own terms, which is exactly what Spotify Equal is here to champion. Through this program, we celebrate women artists shaping culture today, Haifa among them, and the impact they continue to have on music and culture.”

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