The Saudi Entertainment and Amusement Expo (SEA 2025) and the Saudi Light and Sound Expo and Summit (SLS 2025) officially opened on Tuesday at the Riyadh Front Exhibition and Conference Center, drawing wide participation from both local and international stakeholders.
The events bring together representatives from government entities, private sector organizations, and global experts in entertainment and audiovisual technology, all aligning with Saudi Vision 2030’s mission to position the Kingdom as a leading global entertainment hub.
The opening ceremony was attended by several high-ranking officials, including Eng. Muhannad Al-Abbad, Executive Vice President for Investment Stimulation and Business Development at the General Entertainment Authority (GEA).
On the first day, attendees were introduced to cutting-edge innovations in professional lighting, sound systems, and interactive design solutions. Additionally, a strong emphasis was placed on the integration of artificial intelligence to elevate live entertainment experiences.
Spanning over 38,000 square meters, the two expos host more than 500 exhibitors representing 36 countries. Visitors have the opportunity to experience live product demonstrations and engage in specialized forums covering the latest interactive technologies.
SEA 2025 attracted key industry players through a series of panel discussions addressing emerging trends and major challenges facing the entertainment sector. Simultaneously, the SLS 2025 Summit focused on advancements in lighting and sound, with industry leaders sharing best practices and exploring growth prospects in the rapidly evolving audiovisual landscape.
Related Topics :
Beware of Excessive Use of Earphones: Tips for Protection
Shaping Saudi Arabia’s Future: Mega Tourism Projects, Luxury Resorts, and New Cities
Saudia Collaborates with Aseer Development Authority to Enhance Tourism
City Hub: 7 Saudi Cities to Enjoy New Entertainment Experience
